(bron: Reeperbahn Festival)

The music and creative industry is growing closer together every day and is at the same time more complex and multi-layered than ever: With the support of the German Foreign Office, Reeperbahn Festival International offers a group of small and medium-sized companies, as well as promising new artists, a way into the heart of the action of established and emerging global markets.

In selected international cities, countries and continents, market-oriented events are set up under the infrastructural and communicative umbrella of the Reeperbahn Festival. Together with the expertise of partners from the various target markets, each Reeperbahn Festival International event features innovative conference formats and showcase-concerts full of possible new discoveries – all thoughtfully and flexibly designed either on-site or digitally and hybrid.

In the first half of this year, four different events will be offered,  which will take place digitally/hybrid primarily on the Reeperbahn Festival Conference Platform. With a very cautious view on the developments regarding the pandemic, a physical part in Hamburg is planned for these four events. The decision whether it is possible to issue these invitations to the selected European delegates will be made in due time before the individual events.

Two further events are planned for the fall (Los Angeles, USA as well as Dar es Salaam, Tanzania). The planning for these events is still in the early stages: updates will be posted on this website in due course.

Each Reeperbahn Festival International event is composed of the four main components Sessions & Company Visits, Matchmaking and Showcase:


The Sessions program offers insider knowledge and trend scouting in the local markets: During exclusive company visits, decision makers from companies in the respective destination give the Reeperbahn Festival International Delegates insights into their music industry – and high-caliber curated panels, interviews, keynotes and/or workshops, current and market-relevant trends are presented and discussed.


Exclusively curated matchmaking events help the Reeperbahn Festival International Delegation to establish targeted connections with important decision makers and potential business partners in the target markets.


The showcase offers selected new and upcoming bands and solo artists a stage to present themselves in front of important industry and media representatives as well as a public audience – while affiliated management will be involved as part of the delegation in networking with the local music and creative industries.

All information about the application as a delegate as well as the public B2B program on the Reeperbahn Festival Conference Plattform are available here.