(bron: upbeat-platform) The mission of UPBEAT, the first ever European platform for world music, supported by Creative Europe, is to provide a lifeline for emerging world music artists, showcase festivals, and to foster a European expert hub around the world music genre. The genre of the showcase festival is the foundation of the music industry: showcase festivals offer a platform for emerging artists and bands who are often extraordinarily talented and renowned in their home country, and ready to conquer the world. Upbeat Presskit Discover and Be Discovered Showcase festivals select the best performers and offer short performance slots, between 30–60 minutes. In this short time the performers [...]